Cute fluffy kitten caught reading Of Night and Light

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Yes, it’s a lie – as the observant amongst you will notice, that’s not even a copy of Of Night and Light, but cute fluffy kittens sell things, don’t they? Not themselves personally, as far as I know, but they are magnets for drawing attention to whatever it is being promoted, aren’t they?

I posted the same picture on the Of Night and Light Facebook page yesterday and was kindly (?) and unexpectedly informed by Mr. FB that this post was 95% more successful than all the others! (How busy Mr. FB must be, keeping an eye on all my posts and laboriously counting up the number of visitors, then taking the time to write a personal note, just for me).

The kitten will post her review on Good Breeds later, by the way.

It got me thinking about innovative ways to generate interest in books. Well, MY book. I’m doing all the usual ones…

Hmmm…

How about…?

There’s only One Direction to go…

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To a bookshop to order Of Night and Light!

(Does anyone know a good lawyer?)

OR…

Topically…

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The very first Ice Bucket Challenge? 1887, Philadelphia

Don’t be wet! Buy a copy of Of Night and Light!

I HAVE bought myself a pair of flashing rabbit’s ears (rabbit’s ear which flash, to be absolutely accurate) – which could pass for hare’s ears. I AM contemplating wearing them on a trip up to London tomorrow and handing out postcards…

HEADLINE: Mad woman wearing flashing rabbit’s ears arrested on Victoria Station concourse.

I did only say CONTEMPLATING.

I know that, in Britain, the independent publishers Quercus, who took on Stieg Larsson’s  The Girl With The Dragon Tattoo, were to be seen in the early days handing out free copies to strangers on park benches. 

I don’t think I can afford to do that…but it’s one of those loss leader decisions that may have to be made…

THE most important means of a book becoming known and therefore purchased – that’s if you aren’t J.K. Rowling, and even she had to start somewhere – is…

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WORD OF MOUTH

So – I’m counting on you.

Yes, YOU!

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(Note gratuitous use of fluffy kitten)

“I’ve always wanted to be a demographic!”

Yes, my new demographic! The Ellis Goodwin Demographic. A select little group.

It all goes to show what a wide and varied audience Of Night and Light has.

Not that I’m saying that Ellis Goodwin is wide, but he can be quite varied on occasions. I’m sure he won’t mind me saying.

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The thing is, Ellis Goodwin is:

a) male

b) not a teenager but a young(ish) adult when compared to older adults

c) a very talented writer

What’s so interesting about that?

Well – as an author, I’m fascinated to know who might be enjoying the book, bearing in mind it was written, nominally, for the 13+ market.

Well, there you go. Ellis Goodwin IS 13+ so perhaps he was a member of my target audience after all? Dear Ellis is a member of my creative writing class and said he only bought it to be supportive, but then…quite unexpectedly…

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Of course, I don’t know exactly who IS reading my book.  I will never know who exactly is reading my book, unless they tell me. (As long as SOMEBODY is, she hopes fervently).

I DO know amongst my friends and acquaintances though.

Demographic #1 – I know that lots of adult women from the UK have read it and made very complimentary noises – like ‘Ooooooh!’ and ‘Aaaaaaaah!’ and ‘My-oh-my!’

Demographic #2 – I know that some men of a certain older age have read it, including Peter my husband, who actually confessed at one point that he was ‘hooked.’ You have no idea how much this has pleased me because Peter’s not an avid reader and is also very reluctant to read anything I’ve written in case he hates it and can’t conceal his distaste.

AND…

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Demographic #3 - I have recently heard from two teenage girls. Actual target audience types. One said it was, and I quote, including the multiple exclamation marks,  ‘Amaaaaaaaaazzzzzing!!!!’ – the other, I’m informed, was reading it late into the night and picked it up again the second she returned to the house after a trip out, ‘Which says it all,’ said her grandmother.

So…with the inclusion of the Ellis Goodwin demographic, that covers quite a bit of the population. Or rather, demographic groups.

The one group whose approval I would in no way expect or count upon is teenage boys.

But maybe someone, somewhere, will prove me wrong?

So come on all you readers. Help me with my statistics so I can make a pie chart.

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Radio Gaga, Radio Goo Goo

No, not Queen, only me being a bit gaga on the radio. (But I might console you with Queen at the end so as not to leave you with unfulfilled expectations).

SO – I had a radio interview on Thursday morning  – all about Of Night and Light.

105 Uckfield FM.

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It’s my local radio station, serving a community of 25,000 although my guess is that not all of them were listening.  What were they thinking? It’s possible to listen on-line, as well. Next stop: the world.

Before my appearance, there was a feature about ways to prevent your drain from getting blocked up with cooking fat. Follow THAT, Caroline Coxon. Make a big effort to be more interesting…

It was quite a long interview, with the lovely Lyn Buckingham. She made it very easy. It was just like having a natter. Well, it WAS having a natter.

Here are the first few minutes:

Don’t want you to glaze over…

©-Martina-Orlich

©-Martina-Orlich

If you HAVE glazed over, here’s Radio Gaga to wake you up a bit.

“All we hear is Radio Gaga, Radio Goo Goo…”

Perhaps the Radio Goo Goo bit is about cooking fat in the drain?

Of Night and Light now available as an eBook!

eBook? After all I’ve said, after all I still think? It’s a case of bowing to the inevitable. If you like to read an eBook then here’s the link to the Kindle version… Yes, here it is, in living errrm, electronicness

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Soon to be available on Kobo, Nook and iBook too – but they take a little longer to get their act together than the juggernaut that is Amazon/Kindle. It’s an impressive machine, disparage it as much as I do. I do – only in so far as nobody else seems to stand a chance… 

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Wrong Amazon.

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I don’t wish to discredit any eBook in any way, shape or form – not if it means other people will read and enjoy Of Night and Light, that is. I’m just old-fashioned.

You’ll have to humour me and carry on with your new-fangled stuff, your electronic dream, regardless.

As far as an eBook goes, I’m more of the Penelope Lively school, however.

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LIVELY, Penelope Lively, I said.

“It seems to me that anyone whose library consists of a Kindle lying on a table is some sort of bloodless nerd.”

Or a sort of Maurice Sendak…

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“F**k them is what I say. I hate those eBooks. They can not be the future. They may well be. I will be dead. I won’t give a s**t.”

By way of balance, a longer piece from Charlie Brooker:

“Until recently, I was an eBook sceptic, see; one of those people who harrumphs about the “physical pleasure of turning actual pages” and how eBook will “never replace the real thing”. Then I was given a Kindle as a present. That shut me up. Stock complaints about the inherent pleasure of ye olde format are bandied about whenever some new upstart invention comes along. Each moan is nothing more than a little foetus of nostalgia jerking in your gut.”

Quite!

ONE DAY I might get a reader of some sort. Until then a cheery wave to eBook Land, where, currently,  I’d be a bit of a tourist.